Majorca hopes for surge in UK visitors despite fears ‘air bridge’ will not be reinstated this summer
Tourism bosses in Majorca are desperately hoping for a surge in UK visitors once travel restrictions are eased.
The island, famed for its party resort of Magaluf, has been badly hit by UK government quarantine rules imposed on tourists returning from Spain, and its own problems with increasing coronavirus infection rates.
However, officials in the island capital Palma are confident it will become an unlikely winter destination for British holidaymakers once quarantine rules are relaxed.
Pedro Homar, manager of the Palma Tourist Board, said the focus was on reducing the resort’s reliability on the peak summer season.
He said: “Over the last few years, we have focused our efforts on decreasing our reliability on the summer season from a tourism point of view and showcasing the beauty of the city outside of the main summer months.
“Despite the current UK travel advice impacting 2020 bookings, we must remain optimistic ahead of the autumn and winter months and we feel confident that UK tourism will bounce back.
“There is still high demand amongst British holidaymakers to travel to the Balearic Islands in 2020 with the destination predicted to be the most resilient in Spain for bookings this calendar year.
The tourism chief admitted Majorca had lost a huge part of its tourism revenue which will have long-term repercussions.
Mr Homar added: “We have a strong tourism proposition during the autumn and winter months and Palma is a great base for those looking to explore Majorca.
“Autumn is a particularly good time to visit our city with no crowds and pleasant temperatures. It’s ideal for those looking for a short-haul break with great weather, beautiful architecture, Michelin-star-quality cuisine and plenty of beautiful urban hotels.
“We must remain optimistic and we are holding on to hope for the autumn and winter season.”